Volocopter co-invested by Geely and Daimler successfully manned in Singapore. Profile photo
A few days ago, Li Shufu, chairman of Geely Holding Group, stated in his New Year's speech that the next ten years will be a crucial decade for the conversion of new and old kinetic energy in the world economy. A new round of scientific and technological revolutions and industrial changes, such as artificial intelligence, big data, quantum information, and biotechnology, are accumulating strength, giving birth to a large number of new industries, new formats, and new models. Disruptive technology will bring earth-shaking changes to global development and human production and life, and it will also sweep the automobile industry and the wider transportation industry. In this regard, Geely will firmly grasp the "unchanged" nature in a constantly changing market, which is the cornerstone of Geely's ability to win long-term development advantages in the storm and eventually become a global innovative technology enterprise group with international competitiveness.
The automotive industry landscape is being restructured
"In 2019, a big change that has not happened in a century is taking shape. The global automotive industry is at the cusp of major changes. The rise of new car power, the restructuring of the industry, and the restructuring of the industrial structure are also a fierce one for the Chinese automotive market Baptism. "Li Shufu said.
Needless to say, 2019 is bound to be an extraordinary year for the global automotive market. With the restructuring of the new industrial structure, opportunities and challenges have been placed in front of automobile manufacturing enterprises. Fostering new kinetic energy and promoting high-quality development have become the biggest issues, and Geely has produced a high-quality answer sheet.
"2019 is an important year for Geely Holding Group to further expand its globalization practice, promote technological transformation, and gradually realize the transformation from a car manufacturer to a mobile travel service provider." Li Shufu said, Geely Automobile, Volvo Car, The various brands such as GK, Geometry, Polestar, Proton, Lotus, London Electric Vehicle, and Long-range New Energy Commercial Vehicle are relatively independent and coordinated development. Among them, Geely Automobile has achieved production and sales of over one million vehicles for three consecutive years, becoming the leader of Chinese automobile brands. The high-end pure electric brand "Geometrics" was released, and the three major brands of Geely, Lingke and Geometry entered a new era of the same frequency development. Lingke's representative "China Speed" won the WTCR Touring Car World Cup championship, realizing the historic breakthrough of Chinese car brands in the world's top competitions, and opening a new page for the development of China's auto sports.
Scientific and technological innovation is a means for enterprise progress and development, and Geely's "decade of 100 billion" R & D investment has achieved results. In 2019, Geely Automobile continued to make breakthroughs in new energy, intelligent driving, and intelligent networking technologies. The new mass-produced models of the L2 level of autonomous driving have reached the top of Chinese brands; the GKUI intelligent ecosystem, leading China's intelligent connected cars have entered a new era of "super brains".
Creating a new ecology of smart three-dimensional mobility in the future
With the emergence of more high-end, diversified, and scientific travel modes, a major change that changes human travel life is quietly underway. Based on deep insights into the future automotive revolution, Geely's determination to transform from an automobile manufacturer to a mobile travel service provider has never changed.
According to Li Shufu, in 2019, Geely Technology Group's various innovative businesses have begun to show results, the technological and online layout has grown stronger, and the integrated world of three-dimensional smart travel ecology has steadily advanced. Cao Cao travels in 51 cities across the country, ranking first in B2C market share, and has begun its internationalization in Paris. Yaoyao, a joint venture with Daimler, goes online to target the high-end travel market, and Hangzhou has opened a city; air travel services It is also becoming more diversified. Volocopter, co-invested with Daimler, has successfully carried out manned test flights in Singapore. The research and development of space-time Daoyu Technology Co., Ltd. satellites has been smooth, and it has initially laid the direction for the integration of heaven and earth.
"We must actively embrace the transformation of the" four modernizations "of automobiles, lead development with innovation, create new advantages of online and offline integration, join forces with global partners, and occupy the commanding heights of technology through collaboration and sharing to jointly create a new ecological three-dimensional mobility future ecology." Li Shufu Means.
Synergy is Fusion
Geely's development is inseparable from an insight into the world's auto market changes, and from a deep understanding of the growing consumer demand of global consumers. And persisting in open development, seeking for scale effects, and co-occupying the commanding heights of technology are Geely's "the only way to go global." In 2019, with the further integration of Geely into the global industry chain and the continuous establishment of a global industry chain system, Geely has basically achieved the optimal allocation of resources worldwide.
The case of cooperation between Geely and Volvo, regarded as a classic by many commercial and academic institutions in the world, has become prominent in today's market environment with the cooperation effect of 1 + 1> 2. "In 2019, Volvo Cars continues to rely on the sound business and industrial systems established in the three major markets of Europe, Asia-Pacific, and the Americas, and continues to optimize the allocation of resources worldwide." Li Shufu said that in this year, Volvo Cars ’global sales volume was higher than in 2010. This time, China's sales volume has increased five-fold. Volvo Car ’s new Asia-Pacific headquarters building, Volvo Car ’s first brand experience center in China, and Volvo ’s first battery laboratory in Asia-Pacific have been completed one after another. In the future, Volvo Car Asia-Pacific will also lead vehicle R & D and big data-driven business innovation. Core engine.
With the further advancement of the “Belt and Road” initiative, cases such as Geely and Volvo have been more derived. After Geely's participation in Proton, its sales exceeded the 100,000 mark, and it returned to the second place in the Malaysian automotive market after three years. The establishment of Proton X70's localized production and technology joint venture company has opened a new era of intelligent connected cars in Malaysia and driven the transformation and upgrading of the Malaysian automotive industry.
According to Li Shufu, in 2019, Geely's global development has achieved remarkable results, strengthened cooperation and exchanges between China, Europe, China and Malaysia, and expanded the layout of global R & D and modeling centers. Proton Motors, Lotus, and London Electric Vehicles It is undergoing rejuvenation and development, and its brands continue to strengthen cultural integration, talent integration, and technology integration, and synergies are undergoing fusion.
"The historical trend of economic globalization is irreversible." Li Shufu believes, "To achieve high-quality development of the Chinese automobile industry, we must be open, inclusive, cooperative, and based on China and look at the world."
In 2020, Geely will continue to promote the global development strategy of the enterprise, actively participate in the construction of the "Belt and Road", and fully integrate into the melting furnace of the global automotive industry, truly achieving a "win with you, me with you" synergy and win-win situation. .
"We must firmly grasp the essence of 'unchanged' in a constantly changing market. This is how we can win long-term development advantages in strong winds and waves, and eventually become the cornerstone of a global innovative technology enterprise group with international competitiveness." The future is full of expectations.